About us

Joachim F. Schröer

For more than 25 years Joachim F. Schröer has successfully organized, optimized and managed After Sales business units in the crane industry and materials management with MANNESMANN DEMAG (now Terex-Demag), LIEBHERR and KRUPP. His work contained all functions of the technical service such as spare parts sales, service (mobile and work shop), warranty, product support and much more. He has extensive experience in technical and consultative project sales of conversions, modernizations, retrofitting, upgrading and client counseling concerning repair, service, refurbishment of used machinery in all after sales service business crane and lifting industry. His special performance is also in active sales in countries with difficult business conditions. 
He enjoys an excellent reputation with the international customers in this industry. His special expertise was the technical and active sales of machine modifications, conversions and customers support in regards of repair, services and reconditioning of (used) cranes in co-operation with design departments.